Wednesday, April 16, 2014
FAIRFIELD-SUISUN, CALIFORNIA
99 CENTS

Figure skating to air live on TV from Sochi Games

NEW YORK — The first full day of February’s Sochi Olympics, American television viewers can watch a marquee event live from Russia — in the morning.

In a shift from NBC’s coverage of past games outside North America, nearly every figure skating performance will air on cable during the day, with the key moments shown on tape delay on the main network that night as in previous Olympics.

So if fans want to, they’ll see the women’s gold-medal-winning performance on NBCSN when it happens, instead of waiting until that evening. But they can also watch it again hours later, accompanied by the polished features that are the staple of NBC’s prime-time broadcasts.

For years, the network’s argument for holding back the most high-profile events was that nighttime is when the most people are free to watch TV — and when advertisers and local affiliates benefit most. In one sense, nothing has changed.

“First and foremost, our mission is to protect prime time — that’s still the No. 1 priority,” said Jim Bell, the executive producer for NBC Olympics.

But the other priority is to get more people to pay attention, and for those who already care to stick around longer. Meanwhile, technology kept evolving, and at the 2012 Summer Games in London, NBC started streaming every sport live online.

The network discovered it didn’t hurt prime-time ratings — and may have even helped.

“We think based on London those two goals align perfectly,” Bell said Tuesday. “We took a risk in streaming everything live from London. The biggest takeaway was we amplified and enhanced the audience’s Olympic experience.”

Even with the success of the streaming in 2012, the network still received some criticism for not airing popular events live on TV. Especially on weekends, sports fans are used to watching important games in the early afternoon. And some people are unwilling or unable to log into the online broadcasts, which will again be available for every sport from Sochi.

With the last Winter Olympics in Vancouver, NBC could broadcast figure skating live in prime time. But there is a nine-hour difference between Sochi and the U.S. Eastern time zone.

The NBCSN figure skating coverage starts the morning of Feb. 8 with the new team event and goes through the pairs, ice dance and men’s and women’s short programs and free skates.

Figure skating was the perfect sport for this experiment because it’s popular, lasts nearly the entire Olympics and doesn’t risk weather delays, Bell said. Hard-core fans will get to see every performance of the free skate, not just the last group as would typically air in prime time for a non-North American games.

A separate announcing team will call the live broadcasts, with former Olympians Tara Lipinski and Johnny Weir providing commentary. There won’t be much in the way of profiles, which will be saved for the night. Other networks still must wait until after the prime-time broadcasts to air highlights.

The figure skating coverage is an opportunity to attract viewers to the network formerly known as Versus, which became part of NBC Sports with the Comcast merger in January 2011. It has drawn strong ratings for popular events such as soccer at the London Olympics and the NHL playoffs, but its audience drops off sharply at other times.

The channel is in approximately 80 million homes — about 70 percent of the country’s households with televisions.

NBCSN will show 230 total hours of coverage across multiple sports from Sochi, which NBC said is a record for a cable channel. Its broadcasts will include 16 men’s hockey games through the bronze-medal round. There will be three qualifying games featuring the U.S. team, highlighted by its matchup with host Russia on Feb. 15.

Seven women’s hockey games will include the meeting of the powerhouse American and Canadian squads Feb. 12.

NBCSN will also broadcast live gold-medal coverage of events in bobsled, Nordic combined, cross-country skiing, speed skating and ski jumping.

“Lots of people found NBCSN for the first time,” Bell said of the 2012 Games. “Hopefully we’re giving them a reason to stick around.”

The Associated Press

The Associated Press

LEAVE A COMMENT

Discussion | No comments

The Daily Republic does not necessarily condone the comments here, nor does it review every post. Read our full policy

.

Solano News

Vacaville set to usher in new chapter for Police Department

By Susan Winlow | From Page: A1 | Gallery

 
 
Supervisor candidates file conflict-of-interest forms

By Barry Eberling | From Page: A1

 
Trial begins for teacher accused of abusing children

By Jess Sullivan | From Page: A3

Suisun police ID shooting victim

By Ian Thompson | From Page: A3, 1 Comment

 
Solano Jews gather for start of Passover

By Amy Maginnis-Honey | From Page: A3 | Gallery

Suisun council debates train depot renovation

By Ian Thompson | From Page: A3

 
 
County discusses consolidated dispatch

By Barry Eberling | From Page: A4

 
Miner Slough Bridge to see repairs

By Barry Eberling | From Page: A4

 
‘Heaven is for Real’ opens Wednesday

By Amy Maginnis-Honey | From Page: B5

 
Fiesta Days pageant organizers seek contestants

By Amy Maginnis-Honey | From Page: A5

 
Easter hunt set for Mare Island

By Barry Eberling | From Page: A5

 
Crews make quick work of vehicle fire

By Glen Faison | From Page: A6, 6 Comments | Gallery

 
Paper Clover Campaign supports Solano County 4-H

By Amy Maginnis-Honey | From Page: A6

Coakley joins Solano fair board

By Barry Eberling | From Page: A6

 
Hundreds flock to Krispy Kreme as it opens doors

By Susan Winlow | From Page: B9 | Gallery

 
County to honor Solano educators

By Barry Eberling | From Page: A14

.

US / World

Officials: Huge San Francisco blaze was accidental

By The Associated Press | From Page: A10

 
‘Shrimp Boy’ pleads not guilty in corruption case

By The Associated Press | From Page: A10

Solemn tributes mark Boston Marathon bombing

By The Associated Press | From Page: A10 | Gallery

 
Immigration activists urge Obama to act boldly

By The Associated Press | From Page: A11

Supremacist faces murder charges in Kansas deaths

By The Associated Press | From Page: A14

 
Ukraine: Military secures airport from attack

By The Associated Press | From Page: A14

Democrats have outside money advantage – for now

By The Associated Press | From Page: A14

 
First women move into Army platoon artillery jobs

By The Associated Press | From Page: A14

Final deadline arrives for health exchange sign-up

By The Associated Press | From Page: A14

 
New LA newspaper embraces print in digital world

By The Associated Press | From Page: A14

Congress is giving states the transportation blues

By The Associated Press | From Page: A14

 
Police: Suspects in killings wore GPS devices

By The Associated Press | From Page: A14, 1 Comment

DNA alternative to Pap smear sparks medical debate

By The Associated Press | From Page: A14

 
Robot sub returns to water after 1st try cut short

By The Associated Press | From Page: A14

Hamas praises deadly West Bank shooting

By The Associated Press | From Page: A15

 
2 dead after ferry sinks off SKorean coast

By The Associated Press | From Page: A15

.

Opinion

State Senate must do more to restore trust

By Thomas Elias | From Page: A13

 
Oh, for the days of Dr. Welby

By Dan K. Thomasson | From Page: A13, 11 Comments

Poor Judgement in Flight 370 column

By Letter to the Editor | From Page: A13

 
Senseless babble that hurts

By Letter to the Editor | From Page: A13

 
Expand Red Top Road

By Letter to the Editor | From Page: A13

Editorial cartoons for April 16, 2014

By Daily Republic Syndicated Content | From Page: A13

 
.

Living

Community Calendar: April 16, 2014

By Susan Hiland | From Page: A2

 
What love gives you

By Barton Goldsmith | From Page: A2

Today in History for April 16, 2014

By The Associated Press | From Page: A2

 
A matzo ball soup fit for a weeknight dinner

By The Associated Press | From Page: B6

Saving carrots from their usual sugary Easter fate

By Sara Moulton | From Page: B6

 
Sweet pairings for grown-up Easter treats

By The Associated Press | From Page: B6

My husband still pays his 45-year-old unemployed son’s bills

By Kathy Mitchell and Marcy Sugar | From Page: B7

 
Horoscopes for April 16, 2014

By Holiday Mathis | From Page: B7

.

Entertainment

Boston Globe wins Pulitzer for bombing coverage

By The Associated Press | From Page: B5

 
Lindsay Lohan’s mom pleads guilty to DWI in NY

By The Associated Press | From Page: B5

Strahan’s ‘GMA’ side job confirmed with his visit

By The Associated Press | From Page: B5

 
TVGrid

By Daily Republic Syndicated Content | From Page: A11

.

Sports

Cal hires Tennessee’s Cuonzo Martin as coach

By The Associated Press | From Page: B1

 
Warriors trying to move on without Andrew Bogut

By The Associated Press | From Page: B1

Sharks’ Torres uncertain for playoff opener

By The Associated Press | From Page: B1

 
Indians shut out Mustangs

By Marcus Lomtong | From Page: B1 | Gallery

Ex-Minnesota State, Mankato coach returning to job

By The Associated Press | From Page: B2

 
Panthers jump Sabres to win NHL draft lottery

By The Associated Press | From Page: B2

More former players sue NHL regarding concussions

By The Associated Press | From Page: B2

 
49ers sign WR Brandon Lloyd to 1-year deal

By The Associated Press | From Page: B2

MLB marks 67th anniversary of Jackie Robinson’s debut

By The Associated Press | From Page: B2

 
.

Business

Twitter buys data analytics partner Gnip

By The Associated Press | From Page: A14

 
Yellen signals more aggressive stance toward banks

By The Associated Press | From Page: A14

.

Obituaries

Carolyn McClelland

By Nancy Green | From Page: A4

 
Evonne Medina

By Nancy Green | From Page: A4

.

Comics

Blondie

By Daily Republic Syndicated Content | From Page: B6

 
Garfield

By Daily Republic Syndicated Content | From Page: B6

Peanuts

By Daily Republic Syndicated Content | From Page: B6

 
Pickles

By Daily Republic Syndicated Content | From Page: B6

Wizard of Id

By Daily Republic Syndicated Content | From Page: B6

 
For Better or Worse

By Daily Republic Syndicated Content | From Page: B6

Beetle Bailey

By Daily Republic Syndicated Content | From Page: B6

 
Zits

By Daily Republic Syndicated Content | From Page: B6

Rose is Rose

By Daily Republic Syndicated Content | From Page: B6

 
Sally Forth

By Daily Republic Syndicated Content | From Page: B6

B.C.

By Daily Republic Syndicated Content | From Page: B6

 
Baldo

By Daily Republic Syndicated Content | From Page: B6

Baby Blues

By Daily Republic Syndicated Content | From Page: B6

 
Dilbert

By Daily Republic Syndicated Content | From Page: B6

Frank and Ernest

By Daily Republic Syndicated Content | From Page: B6

 
Get Fuzzy

By Daily Republic Syndicated Content | From Page: B6

Sudoku

By Daily Republic Syndicated Content | From Page: B7

 
Bridge

By Daily Republic Syndicated Content | From Page: B7

Cryptoquote

By Daily Republic Syndicated Content | From Page: B7

 
Word Sleuth

By Daily Republic Syndicated Content | From Page: B7

Crossword

By Daily Republic Syndicated Content | From Page: B7