FAIRFIELD — At age 13, Jeff Moorhead started helping his father, who liked to work on cars.
The family name on the automotive business on North Texas Street reflects the Moorheads’ deep roots here.
Tom and Lynda Moorhead went to Armijo High School and their son Jeff to Fairfield High, where his father’s lessons about cars meant automotive class was a snap. The skills his father shared added to a kind of family DNA for machines.
“Some people have mechanical minds,” Jeff Moorhead said.
“Everybody does something,” he said. “Automotive is not for everybody.”
It is for the 1996 graduate of Fairfield High, who started Moorhead Automotive Center when he was 20.
His 15 years in business, he said, reflect the work Moorhead has put into the enterprise and the loyalty of customers, who include people who know his parents from their high school days. Tom Moorhead helped his son open the automotive business after introducing Jeff to cars as a teen.
Fairfield is a business-friendly city, Jeff Moorhead noted. He credits Tom and Lynda Moorhead for making success possible for the automotive enterprise at 740 N. Texas St.
“I’m here,” Jeff Moorhead said, “because of my family.”
After high school, Moorhead went to Sequoia Institute – now Wyotech – in Fremont, where he studied more about matters automotive, and continues his learning about new trends, including electric cars. He still recalls the words of a Sequoia Institute instructor who spoke about how doctors treat the human body that hasn’t changed for thousands of years while mechanics must deal with a range of car models. Moreover, the teacher said, work on cars is expected to be right every time – even if doctors may make the occasional medical error.
As an independent repair business Moorhead Automotive works on all domestic and foreign cars, including diesels as well as motor homes, at the business. Jeff Moorhead favors Chevys but said he appreciates Ford’s commitment to American manufacturing.
Vacaville resident Bill Way, an information technology professional, cites three reasons why he likes Moorhead Automotive.
“I love that they’re family oriented,” said Way, 47. “I like their straightforward approach.”
And, he said, “you feel welcome when you walk in.”
Gene Mulata, 55, of Fairfield, has had Moorhead Automotive work on five family cars that he and his wife and their two teens drive.
“He’s very honest with you,” Mulata said of Jeff Moorhead.
Moreover, Mulata said, the coffee, popcorn and TV in the lounge at the Fairfield business makes for a comfortable time.
Jeff Moorhead moved his business to the North Texas Street site across from Armijo High School in 2012. The property was once home to the Kinney Shoe Store.
Moorhead and his wife Melissa and their daughters Sydney, 14, and Madeleine, 9, and son Tyler, 7, live in rural Solano County.
“We wanted to raise our kids in the country,” he said.
Moorhead Automotive has supported several community organizations, including Vacaville Bobby Sox Softball.
Life is happy but busy, Moorhead said.
“There’s no down time,” he said. “We’re always working.”
Reach Ryan McCarthy at 427-6935 or email@example.com.