FAIRFIELD-SUISUN, CALIFORNIA

Fairfield

Candy from the sky a hit on Halloween

By From page A1 | November 01, 2013

FAIRFIELD — In the parking lot of the Texas Roadhouse, a reserve firefighter climbed a 100-foot-long aerial ladder to drop candy to the ground below.

At the Solano Town Center mall, a Sprint sales associate spoke about Halloween crowds almost rivaling post-Thanksgiving Black Friday shoppers in number.

Meanwhile at Jelly Belly, visitors headed into the haunted house where gravestones read RIP “Timmy the Tour Guide” and “For sale. Your name here.”

Halloween in Fairfield had it all – or at least enough that an Oregon visitor whose four children walked through the haunted house said the site was supreme.

“It was perfect for their age,” Molly Kline said of her 10-, 7-, 5- and 3-year-olds.

At Texas Roadhouse, Fairfield resident Sor Thao, 34, said his three children were happy to have candy – 300 pounds were dropped over several hours – falling from the sky

“They think it’s a great deal,” he said.

Angela Libran, who works at the Sprint store in the Solano Town Center mall, likes handing out candy to children who come to the mall with their parents to trick-or-treat.

“It’s like a parade of children,” she said.

Vacaville resident Kacey Cuevas, at the mall with her 3-year-old daughter, said Halloween at the mall means not having to wonder – as you can while going door to door – if there’s something in her child’s candy sack that shouldn’t be there. Plus, Cuevas said, the mall allows some shopping time.

Benicia resident Elisa Boutain was with her two daughters, who had balloons and special bags from trick-or-treating at the mall. Benicia is a prime place for a traditional door-to-door neighborhood Halloween because people give out candy bars, Boutain said.

“Everyone goes to Benicia,” she said.

A lot of people were going to Jelly Belly, where Chris Hoffer designed the haunted house that had a blown-up black-and-white photograph he said came from a post-World War II film about Dr. Frankenstein. Mad scientists will be the theme of next year’s haunted house. Pirates ruled this October’s site that Hoffer, a graduate of Fairfield High School and Bethany University in Santa Cruz County, said was set up so that “you don’t walk through one spot where nothing’s happening.”

Jelly Belly spokeswoman Jana Perry said the factory in Fairfield isn’t overrun with people who want candy on Halloween, but visitors at the end of a tour always get free jelly beans in a bag.

Oregon resident Kline marveled at the company’s savvy promotion.

“It’s genius marketing,” she said.

Reach Ryan McCarthy at 427-6935 or [email protected]

Ryan McCarthy

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Discussion | 2 comments

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  • Catherine Grimard, Executive Director NTSBANovember 01, 2013 - 8:48 am

    Thank you Ryan McCarthy for the great press on the Candy Rain that was held at the 4th Annual Fall Spectacular that the North Texas Street Business Association presented with our host The Texas Roadhouse!

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  • PornacNovember 01, 2013 - 6:22 pm

    The Christian Right hates Halloween not because it's a pagan holiday but because it is about giving away free food.

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