FAIRFIELD — Fairfield-based Before The Movie grabbed the 1,166th spot on the Inc. 5,000 list of the nation’s fastest-growing private companies.
The company focuses on pre-show advertising in theaters. It has seen a 375 percent growth in revenue since 2010. The minimum revenue required by Inc. for 2010 is $100,000 and the minimum for 2013 is $2 million.
“We started Before The Movie on the proverbial shoestring in 2008, but had cinema well-ensconced in our lives,” founder and Chief Executive Officer Corey Tocchini said in a press release. “My grandfather started developing prototype cinemas in 1924 and my father owns a circuit on the West Coast today.”
The company focuses on independent American exhibitors rather than the mega-circuits. It offers a blend of both national and local full-motion screen advertising and works closely with advertisers and theater owners. It recently reached an aggregate of nearly 600 independent screens in the nation, Tocchini said.
“National advertising frequently eludes the small exhibitor simply due to the relatively diminutive screen count compared to the major cinema circuits,” Tocchini said in the release. “We have made national and local ads available to all of our exhibitors, even those small operators who have only a single screen or two.”
The company has its office on Oliver Road. Go to www.inc.com/5000 to find Inc. magazine.
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